How to Increase Your Reach in Pinterest using Tailwind.
Pinterest is the preferred platform for many bloggers and marketers because of the long life of pins and it now allows affiliate marketers to have affiliate pins.
You don't want to be the needle in the haystack so if you are pinning manually for hours daily, this post may help you pin more efficiently.
My Experience with Tailwind
I was pinning manually daily but, as my workload increased in my day job, it became impossible and I didn't want to be penalised by Pinterest for missing a day.
So I joined Tailwind and have not looked back.
Tailwind is a great name for this tool as it accelerates your reach, just as if you were using the power of a tailwind in a yacht.
To get the reach I am getting on Tailwind, I would have to be paying quite a bit of money on Facebook and Twitter, with no guarantees of conversions or a reach that will continue in the following week.
In my first month of using Tailwind, I received notification that my reach with the tribes was 1.1 million, and now in Week 7, it has escalated to 3.1 million.
So What Exactly is Tailwind?
What it includes:
- Scheduled time slots based on when your audience is most active, using the Smart Scheduler.
- High-quality, industry-driven analytics to help you track your success.
- Customer team on hand for questions.
- Videos to help you.
- Chat with others in Tribes.
- My favourite=>Pin Inspector, which shows your pins' popularity and makes repining to your schedule or Tribes easy.
- 1,000 pins per month or limitless if you pay a year in advance PLUS 4 months free.
- A month free each time you invite someone to trial Tailwind.
- Tailwind Tribes-what can I say? Phenomenal!
What Tailwind does for you:
- Creates new boards for you.
- Alerts you when your pin or board is not optimised.
- Sees users public data ie. followers, following, profiles, boards, etc.
- Creates new pins for you.
- Access your follows and followers.
- Follows things for you.
- Sees all your boards, including your group boards. You can see which boards are successful.
- Gets your website's most pinned pins to see what people are saving.
- Sees all your pins and comments.
Tailwind Benefits:
- You can maintain consistent pinning on a daily basis. This is important as Pinterest penalises you for a missed day.
- You can batch schedule pins at optimal times.
- You expand your reach with Tailwind Tribes as you help each other to expand your reach. Personally, I have found that the more I pin others' pins, the quicker my reach increases.
- You can pin to multiple boards in Pinterest by using the 'Set Interval' button. You can choose any time interval to pin the same pin to multiple boards, without flooding your followers' feeds.
- You can shuffle to cue the pins on your schedule so you don't SPAM your followers' feed with identical pins.
- Tailwind audits your repins for duplicates and broken or missing source links and gives you alerts.
Recap of Tailwind:
I am excited each week to see my shares, repins, and reach growing and I am now starting to pin to Tribes more than once a day.
I am curious to see how my reshares and reach increase next week with pinning two or three times a day this past week.